Overview
Work History
Education
Skills
Languages
Locations
Timeline
Generic
Valentina Sidyukova

Valentina Sidyukova

Overview

1
1
year of professional experience

Work History

Marketing Coordinator

TRBE
12.2024 - Current
  • Oversaw and managed the entire marketing strategy, ensuring alignment with the brand’s positioning and overall direction.
  • Conducted in-depth competitor analysis to inform brand strategies and identify opportunities for differentiation.
  • Developed comprehensive brand strategies and positioning to establish a unique market presence.
  • Created and executed targeted social media strategies, with a focus on X (formerly Twitter) and Telegram, to drive engagement and brand awareness.
  • Managed end-to-end content creation, planning, and posting to ensure consistent messaging across platforms.
  • Studied and implemented AI content creation with Hailuo AI, Midjourney, OpenArt.
  • Communicated with partners and KOLs to establish strong relationships and design statements of work.

Strategic Marketing Specialist

MarsDAO
11.2024 - Current
  • Designed and implemented comprehensive marketing strategies across 7 platforms and managed 12 social media profiles.
  • Crafted a cohesive brand positioning strategy, presenting a clear and compelling narrative for one of the cofounders.
  • Specialized in copywriting and article creation for multiple platforms, developing content funnels to drive engagement and conversions.
  • Authored and tailored social media posts, ensuring alignment with the cofounder’s authentic tone of voice.
  • Collaborated with brand partners in Web3 and crypto to develop innovative content strategies that supported mutual growth and visibility.

Content Creator

MarsDAO
09.2024 - 11.2024
  • Developed and implemented strategic content plans for social media platforms, including VK and Telegram.
  • Composed and refined engaging posts and scripts for reels, clips, and shorts production.
  • Conducted social media data analysis and delivered insightful analytical presentations.
  • Monitored competitors and stayed informed on emerging digital trends.
  • Planned and executed targeted social media advertising campaigns.
  • Collaborated effectively with influencers to enhance brand visibility and engagement.

International Management Consultant (Internship)

Keolis Group
11.2023 - 12.2023
  • Collaborated with a diverse team of students to analyze the company's operational practices across France, Australia, and the Netherlands, focusing on sustainability and eco-friendly initiatives.
  • Conducted comprehensive research on the company’s historical and current environmental practices to identify areas for improvement in minimizing the ecological footprint.
  • Developed and proposed innovative sustainable initiatives aimed at enhancing operational efficiency and promoting environmental responsibility within the company.
  • Created detailed presentations to communicate research findings and proposed initiatives to company stakeholders, effectively articulating the potential impact on sustainability goals.
  • Engaged in discussions with company representatives to gather insights and feedback on proposed strategies, fostering a collaborative approach to eco-friendly practices.
  • Assisted in the evaluation of existing eco initiatives and contributed to strategic recommendations for future sustainability projects.

Education

Bachelor of Commerce - Marketing and Management

University of Melbourne
Melbourne, Australia
03.2024

International Baccalaureate (IB) - 36 points

St. George's International School
Montreux, Switzerland
06.2020

Skills

  • Digital Content Creation
  • Internet Marketing
  • Performance marketing
  • Public Relations
  • IMC
  • JTBD
  • CJM
  • CRM
  • Microsoft Office Suite
  • Case Competition
  • Advertising metrics
  • Team Problem-Solving
  • Stress management
  • Time management
  • Communications management
  • Campaign development
  • Project management
  • Strategic planning
  • Web analytics

Languages

Russian
English
French

Locations

  • Sunkiss Bali, Melbourne, VIC, 3000, Australia
  • Australian Crypto Convention, Sydney, NSW, 2000, Australia
  • Quinta Records Studio, Krasnodar, Krasnodar Krai, 350000, Russia
  • @evlalia_nova, Krasnodar, Krasnodar Krai, 350000, Russia

Timeline

Marketing Coordinator

TRBE
12.2024 - Current

Strategic Marketing Specialist

MarsDAO
11.2024 - Current

Content Creator

MarsDAO
09.2024 - 11.2024

International Management Consultant (Internship)

Keolis Group
11.2023 - 12.2023

Bachelor of Commerce - Marketing and Management

University of Melbourne

International Baccalaureate (IB) - 36 points

St. George's International School

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Valentina Sidyukova