Summary
Overview
Work History
Education
Skills
Hobbies and Personal interests
Languages
References
Timeline
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STEFANIA MEOLA

Pérols,France

Summary

Strong expertise in merchandise planning and sales forecasting with a sharp analytical mindset to identify trends, uncover opportunities, and drive data-informed decisions. Extensive experience thriving in fast-paced retail environment.

Overview

22
22
years of professional experience
4
4
years of post-secondary education

Work History

Head of Merchandise planning and business analysis

Orchestra
Saint Aunès, France
06.2017 - 02.2025

Company Overview: Textile Omnichannel retail division for French and foreign markets, 330M€ annual turnover (75% of the company's sales mix)


Key achievements:


  • Implemented planning tools
  • Implemented and improved senior management KPI reports
  • Established a common language and bridged the gap between business and finance
  • 30% Inventory reduction


Key responsibilities:


  • Develop divisional sales strategy to support company financial objectives
  • Develop top down product strategy inclusive of sales turnover, margin and inventory levels: from globe to distribution channels and foreign markets
  • Validate pre-season buying budgets and in season open to buy management in accordance with commitment and inventory targets and cash flow requirements
  • Produce and present detailed division analysis and trade reports on a weekly and monthly basis
  • Forecasting and scenario building based on sales analysis and trends
  • Responsible for delivering assortment plans consistent with merchandise strategies and buying budgets: nb of SKU / product depth / store cluster / product lifecycle
  • Validate product line sales forecast and replenishment for « never out of stock products »
  • Lead in global product analysis and country reviews and define corrective actions
  • Monitor seasonal sell through rates for division and product categories
  • Lead and develop a team of 5 product planners and 3 business analysts
  • Cross functional responsibilities included working closely with product, buying, finance, commercial, IT and supply chain teams


Head of Product planning

Celio
Paris, France
03.2016 - 01.2017

Company Overview: Menswear Omnichannel retail division for the French Market


  • Responsible for delivering assortment plans consistent with merchandise strategies and buying budgets: nb of SKU / product depth / store cluster / product lifecycle
  • Validate product line sales forecast and purchase volumes for the retail division
  • Build weekly demand forecasts and optimise supplier production capacities
  • Delivery monitoring and replenishment management
  • Management of a team of 9 product planners, including 1 person based in Hong Kong
  • Menswear Omnichannel retail division for the French Market

Head of Merchandise planning

MIM
Paris, France
01.2012 - 02.2016

Company Overview: High street fashion for women


  • Pre season strategic seasonal merchandise plans to drive product profitability and achieve financial targets
  • In season stock management: review product rate-of-sales, weekly cover and sell through rates
  • Lead weekly trading meetings with product teams and board members to review KPI's
  • Validate and lead purchasing meetings: commitment rate, Buying-in-margin, assortment plan
  • Review rolling sales and margin forecast (OTB management) for division and product categories
  • Define the markdown policies for promotional events and end of season sales
  • Established and led the international department, structuring processes and operations
  • Manage, coach and develop a team of Merchandise Planners
  • Pre season strategic seasonal merchandise plans to drive product profitability and achieve financial targets

Merchandise Planner

MIM
Paris, France
09.2004 - 01.2012

I have progressed and worked on many product categories within the company, requiring a varied planning approach depending on its sourcing base

Store allocator

Topshop
London, United Kingdom
08.2003 - 08.2004
  • Store replenishment for the Jersey Tops department
  • Optimise in-store inventory levels via product rate of sale and life cycle analysis
  • Monitor deliveries

Education

Bachelor of Arts - Business Studies and Management

Middlesex Business School
09.1999 - 06.2003

Skills

  • Team development
  • Sales & Profit forecasting
  • Budgeting
  • Inventory management
  • Data analysis
  • Product demand planning
  • Microsoft Excel
  • Business Intelligence
  • Proactive
  • Initiative
  • Curious
  • Emotional Intelligence
  • Problem solving and solution oriented
  • Teamwork

Hobbies and Personal interests

  • Travel and foreign culture
  • Pilates
  • Running: road, trail and cross country

Languages

English
Native
French
Fluent
Italian
Fluent

References

References available upon request.

Timeline

Head of Merchandise planning and business analysis

Orchestra
06.2017 - 02.2025

Head of Product planning

Celio
03.2016 - 01.2017

Head of Merchandise planning

MIM
01.2012 - 02.2016

Merchandise Planner

MIM
09.2004 - 01.2012

Store allocator

Topshop
08.2003 - 08.2004

Bachelor of Arts - Business Studies and Management

Middlesex Business School
09.1999 - 06.2003
STEFANIA MEOLA