SECIL KARASULEYMAN KIZILCULLU
Istanbul
Summary
Business Solution Manager skilled driving efficiency and productivity through development of new hotel technologies, delivery and support of strategic digital hotel technology tools. Dedicated to creating and delivering initiatives to guide organizational navigation of modern technology. Proven history of successfully translating technical requirements into business solutions. Strong proficiency in Opera PMS with passion for utilizing excellent communication to foster company rapport.
Overview
17
17
years of professional experience
1
1
Certification
Work History
Regional Business Solution Manager
01.2022 - Current
- Responsible of new hotel onboarding in direct and indirect channels
- Managing onboarding kick-off calls with the hotel teams
- Introducing different systems to hotel teams and leading hotels during the different onboarding steps
- Payment Online solution deployment in hotels
- Making sure properties are well represented in the Accor CRS, on the global GDS platform and with Accor’s OTA partners
- Training front-line staff in the use of the distribution tools
- Building 2 way interface for integration of reservations to Opera PMS.
Country Distribution Channels Manager
Accor Hotels Turkey
01.2016 - 01.2022
- Responsible of creating hotels on different distribution channels including Accorhotels.com and big OTA players
- Responsible of following-up the profitability of different distribution channels
- Having quarterly face to face business review meetings with main OTAs
- Preparing weekly ROB reports of main OTA players
- Preparing Expedia Travelad and measuring the ROI
- Controlling OTA content scores of different OTAs and recommending hotels necessary changes to be done
- Preparing rate shopper reports of the hotels
- Controlling parity on Metasearchs with the help of the hotels
- According to need periods decided by RM teams, creating country promotions on direct and indirect channels
- Having critical role in the hotel openings: Creating new hotels in the hotel online reservation systems, GDS and online travel agencies
- Building 2 way interface for integration of reservations to Opera PMS.
Country Revenue Manager
Accor Hotels Turkey
01.2013 - 01.2016
- Responsible of monthly performance review of Turkish hotels to the topline
- Preparing yearly corporate rates and makes them available to the end users as well as the clients
- Preparing yearly published rates according to historical data, demand and competition pricing
- Preparing yearly wholesaler travel agent rates according to hotel needs and negotiating the rates with the wholesaler
- Improve direct website traffic by preparing promotions during the need periods
- Improve GDS sales by creating campaigns during the need periods, working on the visuals
- Preparing monthly distribution channels analysis
- Presenting the quarter online travel agent results to the head office in Paris
- In case of distribution or rate parity incidents support hotels and implement the necessary procedures to resolve them
- Acting as the country DRS and responsible of TARS – Opera interface, APOL roll out and training, Price point roll out and training
- Having critical role in the hotel openings: Creating new hotels in the hotel online reservation systems, GDS and online travel agencies
- Communicating hotel openings to end customers by publishing these openings in the brand newsletters
- Building 2 way interface for integration of reservations to Opera PMS.
Regional Revenue Manager
Accor Hotels Turkey
01.2010 - 01.2013
- Responsible for 10 hotels in Turkey
- Loading yearly corporate rates and makes them available to the end users as well as the clients
- Preparing yearly published rates according to historical data, demand and competition pricing
- Improve website traffic by preparing promotions during the need periods and promoting the promotions through GoogleAd campaigns
- Controlling and optimizing online travel agents content scores
- Preparing and creating country banner campaigns on the Accorhotels website
- Adding hotels to Google Maps and sharing hotel information and promotions on Google Hotel Finder
- Training new hotel staffs on the Accor guest segmentation
- Preparing hotel productivity reports for different channels
- In case of distribution or parity incidents support hotels and implement the necessary procedures to resolve them.
Multi Hotel Revenue Manager
Novotel & Ibis Istanbul
Istanbul
01.2007 - 01.2010
- Full time multi hotel Revenue Manager responsible for 2 combo hotels
- Deciding the yearly hotel rates strategy and loading these rates to the central reservation system
- According to the changes in the portfolio changing the rate strategy in order to maximize hotel revenue
- Monitoring competitor pricing and performance and changing the pricing strategy if necessary.
Sales and Marketing Manager
Akmina Travel Club
North Cyprus
- One of Cyprus’s leading meeting, congress and seminar organizers
- Average annual visitor of 11,000
- Responsible for agency’s sales, building relationships and dealing with hotels and other suppliers, carrying out advertising campaigns and preparing publications.
Education
Master of Business Administration (MBA) - Tourism and Hotel Management
Ecole Hôtelière de Lausanne
01.2007
Bachelor of Science (BS) in English - Tourism and Hotel Management
Near East University, North Cyprus
01.2005
Preliminary Bachelor's Degree - Tourism and Hotel Management
Trakya University, Tekirdağ
01.2002
Skills
- Property management system Fidelio V 714
- Property management system Opera V 5
- Opera interface OXI
- ORS
- OTA extranets
- SalesForce
- Amadeus Revenue Management System
- Microsoft Applications Word, Excel, Powerpoint, Outlook
- Project Planning
- Business Development Support
- Project Leadership
Accomplishments
- Promoted after three years to Regional Revenue Manager
- Played a crucial role in many hotel openings around the world
- From 2013 to 2014, 7.1 pts increase in direct channel bookings
Personal Information
- Place of Birth: Turkey
- Date of Birth: 05/04/1980
- Nationality: Turkish
- Marital Status: Married
Languages
- English, Fluent
- French, Beginner B2
- German, Beginner
Hobbies and Interests
- Travelling
- Pilates
Training
- Property management system Fidelio V 7.14
- Property management system Opera V 5
- Event management system Opera Sales & Catering
- Amadeus Revenue Management System
- Revenue Management RM Dimension course
- Noheto – Website
- SalesForce – Accor ANAIS
- Manager Training – EU and Turkish Republic Project - Increasing the adaptability of employers and employees in tourism sector. Certified 2016
References
Can be provided if requested
Affiliations
- Swimming
- Pilates
- Travelling
Certification
- Merit in IELTS
- Next Generation Leadership Certificate
Languages
Turkish
First Language
French
Upper Intermediate (B2)
B2
German
Elementary (A2)
A2
Timeline
Regional Business Solution Manager
01.2022 - Current
Country Distribution Channels Manager
Accor Hotels Turkey
01.2016 - 01.2022
Country Revenue Manager
Accor Hotels Turkey
01.2013 - 01.2016
Regional Revenue Manager
Accor Hotels Turkey
01.2010 - 01.2013
Multi Hotel Revenue Manager
Novotel & Ibis Istanbul
01.2007 - 01.2010
Sales and Marketing Manager
Akmina Travel Club
Master of Business Administration (MBA) - Tourism and Hotel Management
Ecole Hôtelière de Lausanne
Bachelor of Science (BS) in English - Tourism and Hotel Management
Near East University, North Cyprus
Preliminary Bachelor's Degree - Tourism and Hotel Management
Trakya University, Tekirdağ
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