Seasoned communication and marketing professional with a robust background in English language training, digital content creation, and social media strategy. Demonstrated expertise in leveraging tools such as MS Office, Google Analytics, and Adobe Lightroom to drive brand visibility and engagement. Adept at crafting and executing innovative marketing strategies to foster brand growth. Eager to apply strategic communication skills and creative approach in a dynamic marketing role.
Hi, I’m
Rita Al Haddad
Villiers-sur-Marne
Summary
Overview
5
years of professional experience
1
Certificate
Work History
Cours de France
English Tutor
03.2022 - Current
Job overview
- Designed and delivered engaging English language courses, enhancing student experiences and managing schedules efficiently.
- Used various teaching materials such as textbooks, audio recordings, videos, worksheets. to enhance instruction
- Prepared handouts, study materials and other teaching aids
Archetype Agency
PR & Social Media Consultant
09.2023 - 02.2024
Job overview
- Company Overview: international communications agency.
- Developed and executed comprehensive communication strategies, including press relations and social media, boosting client visibility and engagement.
- Monitored trends with social media tools, applications, and websites to stay up-to-date with current technologies.
- Proactively integrated new opportunities into communication strategies.
- Created content calendars and managed the daily posting of content across multiple channels including Facebook, X, LinkedIn and Instagram.
- Developed targeted press contact databases.
- Created various public relations materials.
- Analyzed key metrics to measure success of campaigns and optimize future ones accordingly.
- Conducted competitor analysis on various platforms such as Instagram, LinkedIn, X.
- Identified influencers within target audiences to collaborate with them on campaigns.
- Collaborated with marketing teams to create promotional materials that can be used in social media campaigns.
Freelance
Translator
01.2020 - 01.2022
Job overview
- Provided high-quality translation services across English, French, and Arabic, ensuring client satisfaction and building a loyal customer base.
- Proofread translated documents for accuracy and completeness
- Developed detailed glossaries and terminology databases.
- Managed payroll processes efficiently
- Spearheaded client network development
DIPNDIP
Translation & Social Media Executive
10.2020 - 08.2021
Job overview
- Company Overview: international cafe chain
- Crafted compelling content and translations for various audiences.
- Coordinated with graphic designers to create compelling posts and supervised external communication agencies.
- Managed community engagement across various social media platforms (IG and FB).
- Led the successful launch of the brand's TikTok account, significantly increasing online presence and audience engagement.
- Created engaging content for website, including articles and reviews.
- Oversaw event logistics, ensuring seamless execution.
- Compiled weekly reports on performance metrics of all social media channels.
Education
University of Lyon 3Lyon, France
Master's from Applied Foreign Languages - Languages And Management (communication Track)
07-2024
University Overview
- Graduated with high honors
- Thesis or Dissertation Title: "AI in modern communication strategies"
- Projects and Research:
- Market Research & Analysis:
Conducted comprehensive market research for various brands, identifying target demographics and key industry trends to inform strategic decisions and optimize marketing campaigns.
- Marketing Strategy Development:
Designed and implemented marketing strategies tailored to brand objectives, with a focus on increasing brand visibility, customer engagement, and ROI.
- Product Development & Launch:
Led a cross-functional team to develop a product from initial concept through launch, overseeing stages from product design to full marketing rollout. Created impactful advertisements and executed a targeted marketing strategy to maximize reach and audience engagement.
Lebanese UniversityBeirut, Lebanon
Bachelor's from Translation (AR-FR-ENG)
07-2019
University Overview
- Semester abroad at Shenyang Normal University in Shenyang, China.
Skills
Digital Marketing
- Community Management
- Social Media Strategy
- Project Management
- Analytics Reporting
- Audience Engagement
- Content Creation and Curation
- Press Release Writing
- SEO
Software proficiency
- MS Office Suite
- Meta Business Suite
- Google Analytics
- Adobe Lightroom
- Canva
- Cap Cut
- Proficient in CAT tools
Certification
- TOEFL ibt
- Certificate in Advanced English from Cambridge Assessment English
- HSK 3
- HSKK 1
Languages
Arabic
First Language
English
Proficient (C2)
C2
French
Proficient (C2)
C2
Korean
Intermediate (B1)
B1
Chinese (Mandarin)
Beginner
A1
Timeline
PR & Social Media Consultant
Archetype Agency
09.2023 - 02.2024
English Tutor
Cours de France
03.2022 - Current
Translation & Social Media Executive
DIPNDIP
10.2020 - 08.2021
Translator
Freelance
01.2020 - 01.2022
University of Lyon 3
Master's from Applied Foreign Languages - Languages And Management (communication Track)
Lebanese University
Bachelor's from Translation (AR-FR-ENG)
Hobbies and Interests
Hobbies and Interests
- Reading
- Pop culture
- Learning new languages
- Fashion
- Cinema
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