Perla EL HAGE
Issy Les Moulineaux
Summary
Hardworking and accomplished Sales Executive with 12 years of experience in consistently promoting company brand and constantly growing network of customers and governmental liaisons. The last experience over the past 4 years consisted of developing and executing the sales strategy withing the main European market countries ( FR, UK , Germany), increasing coverage by growing the sales team and closely working with Marketing and PR departments, Developing infrastructure and supporting the writing of SOP to ensure flawless trading ( offices UK, France, Germany , Warehouse Latvia , Logistics setup , Finance and custom clearance regulations).
Overview
12
12
years of professional experience
Work History
Sales Director, Western EU and DACH
MGI International Sales Co., Limited
01.2023 - Current
- Same responsibilities as before. Title change to adapt to real tasks withing actual organization.
- Managed team of sales representatives, providing guidance, coaching and support.
- Had own sales target in specific subregion
- Dot-line managed FAS and FSE in assigned region
- Achieved sales goals and service targets by cultivating and securing new customer relationships.
- Forecasted sales and established processes to achieve sales objectives and related metrics.
- Handled customer relations issues, enabling quick resolution, and client satisfaction.
- Established pricing strategies to maintain competitive pricing and maximize profits.
- Worked closely with product teams to understand customer needs and requirements.
- Directed sales support staff in administrative tasks to help sales reps close deals.
- Harmonizing workflows between departments
- Liaised with sales, marketing, and management teams to develop solutions and accomplish shared objectives.
- Managed inter department relationships and implemented SOPs
- Letting go of direct sales activity and personal sales achievement target
- Overall achievement withing last 3 years :280 M euros of sales, Increasing network through assigned region, implementing SOPs to support company growth, increasing sales team from 4 to 26 persons, implementing sales , pricing and marketing strategies
Manager of Sales, Western EU and DACH
MGI International Sales Co.,Limited
03.2022 - 12.2022
- Managed team of sales representatives, providing guidance, coaching and support.
- Had own sales target in specific subregion
- Dot-line managed FAS and FSE in assigned region
- Achieved sales goals and service targets by cultivating and securing new customer relationships.
- Forecasted sales and established processes to achieve sales objectives and related metrics.
- Handled customer relations issues, enabling quick resolution, and client satisfaction.
- Established pricing strategies to maintain competitive pricing and maximize profits.
- Worked closely with product teams to understand customer needs and requirements.
- Directed sales support staff in administrative tasks to help sales reps close deals.
- Harmonizing workflows between departments
- Liaised with sales, marketing, and management teams to develop solutions and accomplish shared objectives.
- Managed inter department relationships and implemented SOPs
Manager of Sales, Northern and Western EU
MGI international Sales Co.,Limited - Permanent employment
02.2020 - 03.2022
- Managed team of sales representatives, providing guidance, coaching and support.
- Had own sales target in specific subregion
- Dot-line managed FAS and FSE in assigned region
- Achieved sales goals and service targets by cultivating and securing new customer relationships.
- Forecasted sales and established processes to achieve sales objectives and related metrics.
- Handled customer relations issues, enabling quick resolution, and client satisfaction.
- Established pricing strategies to maintain competitive pricing and maximize profits.
- Worked closely with product teams to understand customer needs and requirements.
- Directed sales support staff in administrative tasks to help sales reps close deals.
- Harmonizing workflows between departments
- Liaised with sales, marketing, and management teams to develop solutions and accomplish shared objectives.
- Managed inter department relationships and implemented SOPs
Senior Sequencing Sales Specialist- France
MGI international Sales Co.,Limited
01.2020 - 01.2020
- Targeting Core labs and sequencing labs for capital investment - Addressing Agbio, Human genetics and pharma markets -
- Presenting technical advantages and applications of 3rd generation sequencing - Working closely with European team, Application specialists and
- Development team in R&D - CRM (salesforce) regular updating - Presenting strategy to managers and offering solutions to incoming challenges
- Self-motivated, with strong sense of personal responsibility.
Senior Sequencing Sales Specialist- France
Pacific Biosciences of California Inc
03.2017 - 12.2019
- Targeting Core labs and sequencing labs for capital investment
- Skilled at working independently and collaboratively in a team environment.
- Worked closely with European team, Application specialists and
- Proven ability to learn quickly and adapt to new situations.
- Organized and detail-oriented with a strong work ethic.
- Addressed Agbio, Human genetics and pharma markets
- Presented in front of large audiences
- Reported and presented strategies
Account Manager - Northern France
Affymetrix- now part of Thermofisher Sientific, France
04.2016 - 03.2017
- Built and strengthened long-lasting client relationships based on accurate price quotes and customer-centric terms.
- Educated clients on new products or services to increase customer engagement with brand.
- Facilitated client satisfaction and renewed customer relations to drive growth.
- Coordinated with internal teams to facilitate prompt delivery of client projects.
- Oversaw new business development to generate sales leads, negotiate client pricing and forecast revenue.
- Achieved 140% target first year
Scientific Sales Representative
GATC biotech
09.2015 - 03.2016
- Visiting biology research laboratories.
- Promoting and presenting Sanger and NGS services
- Targeting new laboratories in the assigned area
- Reporting visits and quotes follow-up
Sales Engineer and Scientific Support
Clinisciences SAS
03.2014 - 08.2015
- Visited biology research laboratories.
- Promoted and presented reagents depending on research field
- Understood and identified client's needs
- Targeted new prospects in assigned area
Education
Ph.D. - Cellular And Molecular Biology, Cancerology
01.2013
DESS - Marketing
02.2011
Master's Degree - Cellular and molecular biology
07.2009
Bachelor's degree - biology
07.2007
Skills
- Excellent Communication Skills
- Analytical Problem Solver
- Market Intelligence
- Persuasive Negotiations
- Sales Strategy Development
- Public Relations
- Multidisciplinary Team Leadership
- Recruiting and Hiring
Accomplishments
- Scholarship given by ARC cancer
- Sales Achiever Thermofisher Scientific 2017
- Top 10 Achiever MGI-2020
- Best sales team globally 2020, 2021, 2022.
- Employee of the year award 2020, 2021, 2022
- Presented company on national TV https://lnkd.in/gpEEtSqT
Languages
Arabic
Bilingual or Proficient (C2)
French
Bilingual or Proficient (C2)
English
Bilingual or Proficient (C2)
Timeline
Sales Director, Western EU and DACH - MGI International Sales Co., Limited
01.2023 - Current
Manager of Sales, Western EU and DACH - MGI International Sales Co.,Limited
03.2022 - 12.2022
Manager of Sales, Northern and Western EU - MGI international Sales Co.,Limited - Permanent employment
02.2020 - 03.2022
Senior Sequencing Sales Specialist- France - MGI international Sales Co.,Limited
01.2020 - 01.2020
Senior Sequencing Sales Specialist- France - Pacific Biosciences of California Inc
03.2017 - 12.2019
Account Manager - Northern France - Affymetrix- now part of Thermofisher Sientific, France
04.2016 - 03.2017
Scientific Sales Representative - GATC biotech
09.2015 - 03.2016
Sales Engineer and Scientific Support - Clinisciences SAS
03.2014 - 08.2015
Université Paris SUD - Ph.D., Cellular And Molecular Biology, Cancerology
Ecole Nationale De Commerce - DESS, Marketing
Université Paris Sud XI - Master's Degree, Cellular and molecular biology
Université De Picardie Jules Verne - Bachelor's degree, biology
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