Olga Sharina

- Launch and optimize various PPC campaigns.
- Creation of projects strategies for KPI achievement.
- Produce reports for management (e.g. dashboards) in Looker Studio
- Creation of technical specifications for analytics implementation (enhanced ecommerce, calltracking and etc.).
- Creation and running ad campaigns in Google AdWords, , Bing, Facebook, Linkedin.
- Analysis of created ad campaigns’ results with the help of Google Analytics, AppsFlyer, Adjust.
- Calculate & track acquisition goals vs. costs.
- Creation of usability recommendations for conversions increase.
- Creation of expert assessments and ad accounts audits for potential clients.
- Training of junior-specialists

- Cultivate successful client relationships

- Selection of keywords and writing of advertisements.
- Moderation of search queries and placements.
- Launch of advertising campaigns of different types: Search Campaign, Display Campaign, Video Campaign, Shopping in Google Ads.
- Tracking the effectiveness of advertising campaigns.

- Adjusting bids and budgets.
- Preparation of reports.

- Selecting semantics and writing advertising texts.
- Creating advertising campaigns of different types: Search campaign, Display Campaign.
-Track key performance indicators (KPI) to evaluate efficiency and identify problems.
- Control the budget and adjust bids to increase ROMI.
- Control accounts on search platforms.

- Setting up conversion tracking in GTM and Google Analytics.
- Analyze created advertising campaigns using Google Analytics services.