Nathalie LIU

• Managed and coordinated partnerships with KOLs, influencers, and commercial partners, ensuring alignment with brand strategy and image.
• Developed and monitored custom growth plans for partners, providing strategic recommendations to optimize engagement and sales performance.
• Oversaw digital content and live streaming campaigns, collaborating with creators and internal teams, tracking performance metrics (audience, engagement, conversion).
• Analyzed performance data and prepared reports to identify growth opportunities and propose initiatives to enhance competitiveness.
• Coordinated with internal teams and external partners to ensure smooth project execution and partner satisfaction.

IT Solutions / Digital Projects

• Prospected and developed new enterprise clients for IT consulting and digital solutions (ERP, CRM, cloud services) across retail, e-commerce, and luxury sectors.
• Managed client accounts end-to-end: from initial contact and needs assessment to proposal development, negotiation, and contract closure.
• Coordinated with technical teams (developers, consultants, data analysts) to ensure tailored IT solutions were delivered according to client requirements.
• Conducted market research and competitive analysis to identify growth opportunities and inform solution positioning.
• Organized client workshops and product demos, presenting IT solutions to key decision-makers.
• Monitored account performance, gathered client feedback, and ensured satisfaction to maintain long-term partnerships.

• Drafted legal documents and correspondence for attorney review, ensuring accuracy and compliance with regulations.
• Conducted legal research to support case preparation, utilizing online databases and legal resources effectively.
• Organized and maintained case files, ensuring timely access to documents for attorneys and staff members.
• Assisted in client communication, responding promptly to inquiries and providing updates on case status.