Maheswaran KARUPPASAMY SELVI
Lille
Summary
An adaptable Digital Marketer who has 2 years of work experiences. Currently researching about consumer behavior in digital platform. Have diverse work field knowledge by working in 6 companies and field over the past 5 years as a freelancer, intern and as an employee.
Overview
3
3
years of professional experience
1
1
Certification
Work History
Digital Marketer
BharathamStores
Chennai
04.2024 - Current
- Company Overview: At Bharatham, were people can furnish people's living space, revamping the kitchen, or looking for aesthetic decor, have everything that people need under one roof
- Managed influencer campaigns, resulting in a 23% increase in walk-ins through targeted partnerships
- Resolved 50+ technical and content issues on Owned Media, improving user experience and platform performance
- Developed and launched 13 impactful content campaigns, driving audience engagement
- Mointering the Consumer Behaviour - Increased 11% in Sales by cordinated the Consumer Behaviour
- At Bharatham, were people can furnish people's living space, revamping the kitchen, or looking for aesthetic decor, have everything that people need under one roof
- Contact: Manish, Operational Manager/Owner +91 77080 52999
Digital Marketing - Freelancing
Babaosoul
Chennai
04.2024 - 08.2024
- Company Overview: Babaosoul, an upcoming fashion brand, focusing on slow fashions
Public Relation
Nationalist Youth Congress Political Party
07.2023 - 09.2023
- Acted as an PR- Led Public Relations for Nationalist Youth Political Party in India, enhancing brand awareness and outreach efforts - To increase the social image of party by studying detail about the 29%
Digital Marketing
Edera
Pune
06.2022 - 09.2023
- Company Overview: Specialized in leading-edge technologies and online education platform
- Focused courses on creating well-rounded, adaptive individuals who are proficient with trends and concepts in every domain.
- Making SEO audit for every week.
- Managing ongoing campaign and maintain the conversion rate at 3% (Conversion rate was acoording to the campaign)
- Made business development plans and improving the sales by 2% for quaterly.
Education
Grand Ecole Program MIM-M1 - Marketing
IÉSEG
France06-2026
BBA - Business Administration and Management
Loyola College
Chennai, India11.2022
Skills
- Content Creation
- SEO & SEA
- Social Media Marketing
- Influencer Marketing
- Management in Marketing
- Digital Marketing
- Consumer Behaviour Management
- Market Research
- Decision Making
- Graphic Design Basics
- Web Analytics
- SEO Audit
- A/B Testing
- Problem Solving
- TeamWork
- Adaptability
Personal Information
Date of Birth: 12/05/01
Certification
- DELF A2, 04/01/24
- Strategy Planning and Execution - Harvard Manage Mentor, 10/01/24
Accomplishments
Achieved 1st place in sales conversion at RNKMS, outpacing all other teams in the IESEG School by Dell.
Languages
- English, Full Professional Proficiency
- French, Limited Working Proficiency
- Tamil, Full Professional Proficiency
Timeline
Digital Marketer
BharathamStores
04.2024 - Current
Digital Marketing - Freelancing
Babaosoul
04.2024 - 08.2024
Public Relation
Nationalist Youth Congress Political Party
07.2023 - 09.2023
Digital Marketing
Edera
06.2022 - 09.2023
Grand Ecole Program MIM-M1 - Marketing
IÉSEG
BBA - Business Administration and Management
Loyola College
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