Magali Boyer
Digital Marketing Manager & Designer
Aix-en-Provence
Profil professionnel
Creative and results-driven marketing professional with a hybrid skill set in digital strategy, content creation, and design. Known for delivering impactful communication solutions tailored to brand identity and audience engagement. Combines analytical thinking and artistic vision to enhance visibility, generate leads, and strengthen brand equity.
Vue d'ensemble
9
9
years of professional experience
Expérience
Digital Marketing, Content & Design Coordinator
Maison Saint Aix (AIX Rosé)
Aix-en-Provence, France
07.2024 - Actuel
- Lead brand visibility for a premium rosé wine distributed in over 50 countries
- Design advertising and POS materials, managing the full creative process
- Drive 360 campaigns for product launches across markets
- Blend branding, content creation, and digital marketing strategies to grow audience engagement
Digital Marketing Manager
O2 TOIT - Groupe RD
09.2021 - 07.2024
- Led digital acquisition in a highly competitive energy renovation sector
- Executed campaigns across SEO, SEA, and social media (SMA)
- Oversaw web projects and created both digital and print content
Brand Image Assistant Project Manager
Agence AIM
04.2021 - 06.2021
- Contributed to brand identity development and strategic planning for client communication projects
Graphic Designer
Carré d’Ô
03.2017 - 10.2020
- Developed visual branding, layout design, and promotional material for internal and external communication
Communications Officer
Carré d’Artistes
06.2016 - 12.2016
- Managed internal communications, press relations, and media strategy for a contemporary art network
Communication & PR Assistant
Kaporal
10.2015 - 05.2016
- Assisted with PR campaigns, influencer coordination, and branding efforts for a major fashion retailer
Formation
Mastère - Digital Marketing & Communication
ECV
Professional Certification - Infographic Design
BRASSART
Master II - Cultural & Media Law and Management
IMPGT
Bachelor’s - Business and Management
KEDGE Business School
SKILLS
Marketing & Strategy: Digital strategy, lead generation, content marketing, brand positioning
Design & Tech: Adobe Suite (PS, ID, AI, XD), Figma, WordPress/WooCommerce, Prestashop
Analytics & Tools: GA4, Looker Studio, Tag Manager, Semrush, Screaming Frog, Meta Business Manager, Brevo, Hubspot
Project Tools: Notion, Google Suite
LANGUAGES
French – Native
English – Professional Proficiency
Chronologie
Digital Marketing, Content & Design Coordinator
Maison Saint Aix (AIX Rosé)
07.2024 - Actuel
Digital Marketing Manager
O2 TOIT - Groupe RD
09.2021 - 07.2024
Brand Image Assistant Project Manager
Agence AIM
04.2021 - 06.2021
Graphic Designer
Carré d’Ô
03.2017 - 10.2020
Communications Officer
Carré d’Artistes
06.2016 - 12.2016
Communication & PR Assistant
Kaporal
10.2015 - 05.2016
Mastère - Digital Marketing & Communication
ECV
Professional Certification - Infographic Design
BRASSART
Master II - Cultural & Media Law and Management
IMPGT
Bachelor’s - Business and Management
KEDGE Business School
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