Lucy Macpherson-Mulcahy

I devise development strategies and provide story coaching for Film, TV and XR/VR projects.

• Clients include individuals, production companies, universities (L'Ecole des Hautes Etudes en Sciences Sociales, Paris) and film markets (Cannes XR, Marché du Film de Cannes/ Garagestories; PitchFest, SFP).
• Raised over 6 Million Euros in funding for AV projects in four years
• Projects distributed by Steam, Netflix and Apple TV with upcoming projects pre-sold to Arte and Fox.

• Consultant on development, finance, marketing and distribution strategies for award winning production companies including Topkapi (NL), Millstreet Films (NL), BIND Film (NL), Les Films du Poisson (FR), Filmlance (SE), Magnolia Mae (UK), Buccaneer Films (UK), K5 Factory (DE).
• Led 14 successful funding bids, ensuring the development of 56 European Film, TV and XR projects.
• Recently secured 2 Million Euros in production funds for RONJA THE ROBBERS DAUGHTER produced by Filmlance and Viaplay

Developed creative content across multiple productions (Feature, Series, Animated):

• Advised producers on festival, marketing and distribution strategies.
• Script reading, script development & project scouting for an international market
• In-house script editor (TV Drama Series FIXED)
• In-house script translation services (French/English)

Oversaw initiatives in the business arm of the film festival, to stimulate regional growth:

• Communicated with Dubai Film Market Partners (CNC, ART, Marché de Film de Cannes, Cinescape/Frontrow, Empire)
• Facilitated networking & co-productions for Arab filmmakers
• Processed the applications for awards & funding initiatives
• Reviewed copy and content of Dubai Film Market Guide
• Prepared workflow schedules, delegating tasks for 15 member staff
• Recruited staff, Interns and volunteers

• Managed the production of a series comprised of 6 short films
• Coordinated acting and production classes
• Led scriptwriting workshops