Profil professionnel
Vue d'ensemble
Expérience professionnelle
Formation
Compétences
Websites
Personnalisé
Langues
Frise chronologique
Generic
LÉA MARIANI

LÉA MARIANI

Directrice Artistique
Montrouge

Profil professionnel

I am currently an art director driven by innovative and fun digital experiences with an international mindset. With 15 years of experience, I helped brands to develop their campaigns, up to 800K budget, to become top of mind brands, and creatively managed teams up to 25 talents. Great stuff happens with several minds.

Vue d'ensemble

15
15
years of professional experience
6
6
years of post-secondary education

Expérience professionnelle

Directrice Artistique Digital

TBWA\X
Amsterdam, Netherlands
02.2021 - 05.2023

Direction Artistique - Team lead - Creative & Brand strategy - Concept - Creative lead - Design lead

  • Adidas: "Back2School", campagne publicitaire internationale dédiée à la cible GenZ, budget de 800 000€, 20 talents en interne, 50 talents sur le plateau de tournage.
  • Direction de projet du concept et de la stratégie jusqu'aux livrables digitaux et prints.
  • T-Mobile: Liquid Design System, diriger la traduction du nouveau design de marque sur l'ensemble de son environnement digital, budget de 200 000€, 10 talents en interne et côté client
  • Tele2, Philips, Action, Albert Heijn, Blokker, Sisley Paris..


Digital Art Director

Freelance
Pays-Bas
03.2020 - 01.2021

Art direction - Brand strategy & identity - Brand design - UX/UI design - Illustration

  • WPCS.io, Culture.Fashion

Digital Art Director

Quince Solutions B.V.
Amsterdam
01.2017 - 01.2020
  • Art direction - Team lead - Creative & Brand strategy - Concept - Creative lead - Design lead
  • Samsung: << Create it
  • Own it », National 360 ad campaign & product design, 600K budget, 25 talents in-house
  • Samsung head creative, team and project management
  • Red Bull: Vodafone, Samsung and Red Bull Racing collaboration, Benelux campaign, 250K budget, 20 talents
  • Direction from concept & strategy to digital deliverables
  • Belgian Red Devils, Holland Casino, HTC Vive, Ziggo..

Digital Nomad

01.2014 - 01.2017
  • Brand identity & strategy - Web & Print design – Illustration - Video - Photography
  • Dam Good Trips, Bijou Joä, Navibé, Coeffisens, Auguste Antiquités, Pudding Jam..

Interactive & Interface Mobile Designer

Mobext Havas Group
Paris
01.2013 - 01.2014
  • Interactive & interface design - Product design - Ad campaign - Project management
  • Hellobank, Nina Ricci, Decathlon, Numericable, Orange, La Française des jeux, Darty, Carrefour..

Digital & Brand Designer

Dawanda
Paris
01.2012 - 01.2013
  • Brand identity & strategy - Brand design - Interactive & interface design - Facebook ad campaigns - Illustration - Video

Graphic Designer

Renault SAS
Paris
01.2010 - 01.2012
  • Brand identity - Interactive & interface design - Web & Print design - Project management

Graphic Designer

Culture Indoor
Paris
01.2008 - 01.2010
  • Brand identity - Ad print - Illustration - Packaging - Project management

Formation

Conceptor Producer Multimedia Diploma - UX design & new technologies

Gobelins
01.2012 - 01.2014

Superior Technical Diploma (BTS) - multimedia visual communication

CFA'Com
01.2010 - 01.2012

Superior Technical Diploma (BTS) - print & advertising visual communication

CFA'Com
01.2008 - 01.2009

Applied Arts Training - undefined

CFA'Com
01.2007 - 01.2008

Compétences

  • Art Direction
  • Team Lead
  • Creative Lead
  • Creative Strategy
  • Brand Strategy
  • Design Lead
  • Technologies
  • Concept

Personnalisé

Un petit bagage d'amour, Helps pregnant women and new moms in precarious situations.

Langues

French
Bilingue
English
Courant
Spanish
Intermédiaire

Frise chronologique

Directrice Artistique Digital

TBWA\X
02.2021 - 05.2023

Digital Art Director

Freelance
03.2020 - 01.2021

Digital Art Director

Quince Solutions B.V.
01.2017 - 01.2020

Digital Nomad

01.2014 - 01.2017

Interactive & Interface Mobile Designer

Mobext Havas Group
01.2013 - 01.2014

Digital & Brand Designer

Dawanda
01.2012 - 01.2013

Conceptor Producer Multimedia Diploma - UX design & new technologies

Gobelins
01.2012 - 01.2014

Graphic Designer

Renault SAS
01.2010 - 01.2012

Superior Technical Diploma (BTS) - multimedia visual communication

CFA'Com
01.2010 - 01.2012

Graphic Designer

Culture Indoor
01.2008 - 01.2010

Superior Technical Diploma (BTS) - print & advertising visual communication

CFA'Com
01.2008 - 01.2009

Applied Arts Training - undefined

CFA'Com
01.2007 - 01.2008
LÉA MARIANIDirectrice Artistique