Summary
Overview
Work History
Education
Skills
Languages
Additional Information
Timeline
Generic

Katsiaryna Krechka

Bialystok

Summary

Professional with 6 years of experience in sales development and lead generation. Skilled in building and optimizing outbound outreach strategies, executing high-performing lead generation campaigns, and leveraging both proven and innovative approaches to drive results. Adept at combining automation, AI-driven insights, and hands-on execution to maximize efficiency and conversion rates.

Overview

8
8
years of professional experience

Work History

Sales Development Lead

Sally AI
10.2024 - Current
  • Developed and optimized outreach strategies, improving engagement and conversion rates.
  • Managed time and resource allocation to maximize efficiency in lead generation efforts.
  • Utilized automation tools to gather, enrich, and conduct outreach across LinkedIn, email, Telegram, and conference network apps.
  • Scheduled 10+ qualified calls within one month, exceeding outreach targets.
  • Built lead generation infrastructure from scratch, ensuring scalability and efficiency.
  • Implemented AI-driven solutions for data management and enrichment, enhancing accuracy and workflow automation.
  • Led client communication, ensuring seamless collaboration and alignment with business objectives.

Lead Generation Team Lead

Sunmait Technologies
10.2023 - 06.2024
  • Coached and mentored team members, enhancing their skills and performance in key job functions.
  • Regularly assessed employee competencies, providing targeted training and mentorship to bridge skill gaps.
  • Led interviews and candidate evaluations, ensuring strong team composition and alignment with company goals.
  • Collaborated with the team to identify improvement areas, implementing data-driven solutions for enhanced efficiency.
  • Optimized CRM utilization (HubSpot) by developing and streamlining processes for better tracking and conversion.
  • Designed, implemented, and tested outreach marketing strategies and automation tools, improving engagement and lead generation.

Outbound Marketing Specialist

Sunmait Technologies
05.2023 - 06.2024
  • Gathered, organized, and uploaded databases to the CRM, ensuring accurate and structured data management.
  • Refined email mailing lists and optimized messaging, improving outreach effectiveness and engagement rates.
  • Proactively networked with potential customers via LinkedIn and email, fostering relationships and generating leads.

Sales Development Representative

*instinctools
02.2020 - 05.2023
  • Developed and managed communication strategies tailored to different ICPs and personas, ensuring targeted and effective outreach.
  • Crafted compelling messages and emails for outbound and inbound channels, successfully generating meetings for Account Executives.
  • Utilized CRMs (Zoho, HubSpot) to manage leads and client data, ensuring up-to-date and well-organized records.
  • Gained in-depth product and service knowledge, enabling effective handling of objections, competitive inquiries, and FAQs.
  • Built and nurtured strong customer relationships, fostering long-term business growth and brand loyalty.
  • Effectively prioritized tasks and projects, meeting tight deadlines while maintaining high-quality results.

Lead Generation Specialist

*instinctools
07.2019 - 02.2020
  • Proactively initiated contact with prospects, conducting follow-ups via LinkedIn and email to gather information and qualify leads.
  • Researched and identified new business opportunities, building targeted prospect lists to expand the sales pipeline.
  • Independently managed tasks with minimal supervision, ensuring efficiency and accuracy in lead generation efforts.
  • Consistently grew the hunting pipeline, adding 30-40 qualified prospects manually on a daily basis.

Interpreter, Client Relationship Manager

International Medical Campus
08.2018 - 07.2019
  • Managed documentation and provided translation support, ensuring clear communication for foreign students.
  • Facilitated relationships with university and dormitory administration, acting as a liaison to address student needs.
  • Supported foreign students in their accommodation and adaptation, helping them integrate smoothly into a new environment.

Teacher

BVC School English" LLC
09.2017 - 12.2017
  • Taught English to children aged 6 to 11, creating engaging and interactive lessons tailored to different learning levels.
  • Collaborated with teachers, administrators, and parents to support students in achieving their learning objectives.

Camp Leader

Summer Camp
07.2017 - 08.2017

Supervised and guided groups of children through diverse camp activities, ensuring a safe and engaging environment.

Education

No Degree - Teaching English As A Second Language (ESL)

University of Pardubice
Czechia

Bachelor of Arts - Foreign Language Teacher Education

Yanka Kupala State University of Grodno
Belarus
06.2019

Skills

  • Prospecting and lead generation
  • Scheduling calls
  • Converting Leads
  • Lead Qualification
  • Automatic Lead Generation
  • Account Based Marketing
  • AI utilization
  • CRM management
  • Partnering and Relationships
  • Identifying ICPs

Languages

English
Advanced
C1
Polish
Intermediate (B1)
Russian
Bilingual or Proficient (C2)
Belarusian
Bilingual or Proficient (C2)

Additional Information

LinkedIn page: https://www.linkedin.com/in/katsiaryna-krechka/

Timeline

Sales Development Lead

Sally AI
10.2024 - Current

Lead Generation Team Lead

Sunmait Technologies
10.2023 - 06.2024

Outbound Marketing Specialist

Sunmait Technologies
05.2023 - 06.2024

Sales Development Representative

*instinctools
02.2020 - 05.2023

Lead Generation Specialist

*instinctools
07.2019 - 02.2020

Interpreter, Client Relationship Manager

International Medical Campus
08.2018 - 07.2019

Teacher

BVC School English" LLC
09.2017 - 12.2017

Camp Leader

Summer Camp
07.2017 - 08.2017

No Degree - Teaching English As A Second Language (ESL)

University of Pardubice

Bachelor of Arts - Foreign Language Teacher Education

Yanka Kupala State University of Grodno
Katsiaryna Krechka