Salesforce
Joel Bautista
Senior - Sales Development Representative
Paris
Summary
Experienced Sales and Customer Success professional with 5+ years in B2B SaaS, specializing in lead generation, pipeline management, and consultative solution selling. Skilled in cross-functional collaboration, account management, and driving customer retention. Seeking to leverage expertise in product positioning and email deliverability to contribute to regional sales growth at a global company.
Overview
7
7
years of professional experience
3
3
Languages
Work History
Business Development Manager
Brevo
10.2024 - Current
- Executed outbound and inbound prospecting across LinkedIn, cold calling, email sequences, and events, engaging an average of 45 prospects per week across EMEA.
- Qualified opportunities using SPICED methodology, ensuring strong alignment between customer needs, technical constraints, and business impact.
- Built and maintained a €250k–€300k rolling pipeline, contributing to a 20% SQL-to-opportunity conversion rate.
- Worked closely with Account Executives on strategic accounts, supporting discovery, technical validation, and deal prioritization.
- Spearheaded the development of a comprehensive toolkit for Junior SDRs, impacting their product knowledge and boosting opportunity generation.
- Actively participated in over 7 tradeshows and industry events in 2024 - 2025 and , engaging with diverse sectors and successfully securing 5 new clients
Senior - Sales Development Representative
Brevo
01.2023 - 10.2024
- Consistently exceeded monthly targets by 8–12%, earning Top Performer recognition in Q3 2023.
- Generated €400k+ in qualified pipeline over a 12-month period by targeting high-intent accounts across SaaS, e-commerce, and digital services.
- Designed and launched Brevo’s first strategic re-engagement outreach initiative, reactivating closed-lost accounts and increasing monthly qualified opportunities by 10–15%.
- Acted as a subject-matter reference for junior SDRs on email use cases, deliverability positioning, and objection handling.
- Led onboarding sessions and created internal playbooks, improving ramp-up time for new SDRs
- Participated in 4 industry events and tradeshows, engaging prospects across multiple verticals and contributing to the acquisition of 3 new enterprise clients.
- Increased sales leads by implementing targeted outreach strategies and personalized followups.
- Streamlined lead management process by utilizing CRM software to track interactions and maintain organized customer information.
Sales Development Representative
Brevo
01.2022 - 01.2023
- Qualified inbound leads generated through marketing campaigns and outbound prospecting, achieving a 22% lead-to-SQL conversion rate.
- Built a pipeline of €300k+ in qualified opportunities during the first year by focusing on well-scoped, email-centric use cases.
- Conducted structured discovery calls to understand customer challenges related to email performance, engagement, and scalability.
- Led monthly internal product update sessions, ensuring the SDR team stayed aligned on new features, roadmap updates, and positioning.
- Developed early expertise in email infrastructure concepts, enabling more accurate qualification and expectation setting with prospects.
- Increased sales leads by implementing targeted outreach strategies and personalized followups.
- Streamlined lead management process by utilizing CRM software to track interactions and maintain organized customer information.
Customer Experience Specialist
Brevo
07.2020 - 12.2021
- Managed a high-volume portfolio of SMB customers, resolving customer, system, and operational issues within 24 hours on average.
- Maintained a 91% customer satisfaction score in 2021 by providing clear guidance and proactive issue resolution.
- Acted as a liaison between customers and technical teams, reporting bugs, deliverability issues, and platform limitations.
- Gained hands-on experience with email marketing technical foundations, including: DNS records and authentication setup, Email-friendly best practices, API-based sending campaigns and automation workflows
- Supported customers in diagnosing deliverability and performance issues, building a strong understanding of sender behavior and platform constraints.
Account Manager - EMEA
Waze Ads
07.2019 - 01.2020
- Managed a diverse portfolio of 18 key accounts across retail, hospitality, and automotive sectors, consistently generating over €150k in quarterly revenue.
- Conducted detailed KPI analysis and reporting
- Developed and presented strategic ads and geolocalization proposals to increase traffic to points-of-sale, leveraging data-driven insights and marketing techniques.
- Successfully resolved escalated issues, preventing potential loss of valuable clients while maintaining positive relationships with all parties involved.
Education
Master Grande Ecole - Strategy and Project Management, Digital Marketing
Montpellier Business School
Montpellier, France01.2019
Bachelor in Business Administration - Start-up: creation, innovation and leadership
Pontificia Universidad Catolica Madre y Maestra
Dominican Republic01.2016
Skills
Consultative Sales, Lead Generation & Pipeline Management
Product Positioning & Solution Consulting
Upselling & Retention Strategies
Data-Driven Problem Solving
Cross-Functional & Regional Collaboration
Stakeholder & Account Management
Customer Experience & Email Deliverability Awareness
Software
LinkedIn Sales Navigator
Outreachai
Apollo
Marketing Automation Tools
Brevo
API and DNS knowledge
Interests
Fitness Enthusiast, Reading, Technology and gadgets, Traveling, Photography
Timeline
Business Development Manager
Brevo
10.2024 - Current
Senior - Sales Development Representative
Brevo
01.2023 - 10.2024
Sales Development Representative
Brevo
01.2022 - 01.2023
Customer Experience Specialist
Brevo
07.2020 - 12.2021
Account Manager - EMEA
Waze Ads
07.2019 - 01.2020
Bachelor in Business Administration - Start-up: creation, innovation and leadership
Pontificia Universidad Catolica Madre y Maestra
Master Grande Ecole - Strategy and Project Management, Digital Marketing
Montpellier Business School