Summary
Overview
Work history
Education
Skills
Interests
Languages
Certification
References
Timeline
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FRANCOIS PONY

Nottingham,Nottinghamshire

Summary

Results-driven sales professional specialising in lead generation, cold calling, and email outreach. Experienced in CRM management with Salesforce and HubSpot, with proven expertise in pipeline development and consultative selling. Utilises tools such as LinkedIn Sales Navigator and Outreach to optimise sales strategies and collaborate effectively with Account Executives to drive growth.

Overview

2
2
Languages
1
1
Certification
17
17
years of professional experience

Work history

Sales Development representative

Memory Blue/ Operatix
Fleet, Hampshire
2025.09 - 2026.07

Key Achievement: Achieved 100% of monthly quota on average through outbound lead generation across France.

  • Generated and qualified outbound sales opportunities for B2B clients, Amazon, resulting in increased engagement.
  • Completed lead qualification and scheduled meetings for account executives, enhancing pipeline development.
  • Prospected through cold calling, email outreach and LinkedIn engagement activities.
  • Utilised sales engagement and CRM platforms such as Salesforce, LinkedIn Sales Navigator, Zoom Info and Lusha to manage prospecting efforts and track performance metrics.

Sales Development Representative

Zimperium
Nottingham, Nottinghamshire
2023.04 - 2025.02

Key Achievement: Closed a 400k enterprise deal through C-suite meetings with executives.

  • Delivered B2B cyber security mobile solution sales across the UK, France, Southern Europe and the Middle East
  • Prospected and qualified leads for enterprise team, securing 8 to 10 meetings monthly with key decision-makers.
  • Executed cold calls and personalised email campaigns across industries to achieve monthly sales targets.
  • Partnered with account executives to shape outreach strategies and hand off warm leads.
  • Nurtured key accounts, contributing £600k+ in pipeline value over 12 months.
  • Worked with OEMs and partners to build pipeline through their customer bases.
  • Used Salesforce and Salesloft to manage pipelines, track activity, and report metrics.

Business Development Representative

Excelerate360 / Deep Instinct
Nottingham, Nottinghamshire
2021.12 - 2023.03

Key Achievement: Initiated discovery conversations with high-profile

prospects, resulting in closed-won deals worth over £250k.

  • Conducted B2B cyber security solution sales across the France market.
  • Generated new leads through cold calling and online prospecting activities to grow pipeline.
  • Conducted 50 phone calls daily to drive pipeline growth and engagement.
  • Initiated discovery calls with high-profile prospects to progress deal cycles.
  • Scheduled and delivered 8 new meetings monthly to support sales targets.
  • Worked closely with regional sales manager in France to identify and connect with ideal prospects.
  • Used LinkedIn and Sales Navigator to build and expand lead lists.
  • Used Salesforce daily to run outreach sequences for prospect engagement.
  • Targeted suitable accounts using InsideView, TechTarget and HubSpot daily.

Credit Controller

VF Northern Europe
Calverton, Nottinghamshire
2019.07 - 2021.11
  • Managed portfolio of clients, including small, medium, and large retailers, ensuring timely payments and reducing outstanding debts.
  • Established new customer database and processed existing customer data changes on SAP to enhance data accuracy and streamline operations.

Account Executive

Redeem UK ltd
Burton on Trent, East Staffordshire
2013.03 - 2019.06
  • Conducted full sales cycle from prospecting through closing.
  • Managed a portfolio of 500+ accounts with regular account reviews.
  • Generated new business with major corporates in France and Italy.
  • Generated sales growth by meeting clients across France.
  • Negotiated agreement terms to align pricing, supply, and service expectations.
  • Repeated sales by following up and renewing relationships with top corporates.
  • Explored sector and territory growth opportunities matching company business strategy.
  • Developed bespoke B2B phone sourcing solutions across France, Benelux, Italy.
  • Produced weekly reports for the management team.

French Telesales

Halsbury Travel Ltd
Nottingham, Nottinghamshire
2009.11 - 2013.03
  • Conducted outbound calls and emails to French companies, facilitating work placements for British students in France.
  • Coordinated travel and social events in France, enhancing cultural exchange opportunities for participants.

Education

Bachelor of Science - Chemistry

Université Lyon 1 - IUT A
Lyon, France
09/2005 - 07/2008

A-Levels - English, Maths, Chemistry, Biology

Lycée Lumière
Lyon, France

Skills

  • Lead generation
  • Cold calling and email outreach
  • CRM management (Salesforce, HubSpot)
  • SalesLoft and Outreach
  • Pipeline development
  • Objection handling
  • Sales forecasting
  • Market research
  • Meeting booking and calendar coordination
  • Account Executive collaboration
  • Lead generation tools

Interests

  • Travel (North America, Africa)
  • Sports (Football)

Languages

French
Native language
French
Proficient (C2)
English
Proficient (C2)

Certification

MEDDPICC Masterclass certification - November 2024

References

References available upon request.

Timeline

Sales Development representative

Memory Blue/ Operatix
2025.09 - 2026.07

Sales Development Representative

Zimperium
2023.04 - 2025.02

Business Development Representative

Excelerate360 / Deep Instinct
2021.12 - 2023.03

Credit Controller

VF Northern Europe
2019.07 - 2021.11

Account Executive

Redeem UK ltd
2013.03 - 2019.06

French Telesales

Halsbury Travel Ltd
2009.11 - 2013.03

A-Levels - English, Maths, Chemistry, Biology

Lycée Lumière

Bachelor of Science - Chemistry

Université Lyon 1 - IUT A
09/2005 - 07/2008
FRANCOIS PONY