Launched and operated a full-service event company under own brand, overseeing strategy, operations and delivery
Established partnership with Pernod-Ricard as key sponsor for music events in Kenya
Created a platform to promte 20+ local electronic music artists
Elevated the profile of 15+ cultural venues by attracting new audiences through branded events and strategic programming
Built a strong, community-driven brand in the cultural sector, leaving a lasting impact on the local creative scene
Channel Partner Sales Coordinator
OPTIMUM AUTOMOTIVE
01.2022 - 07.2023
As East Africa's local lead, spearheaded regional business development liaising with HQ
Built and managed a continent-wide prospecting pipeline, identifying and engaging potential clients across key African markets (€60k in monthly recurring revenue)
Developed partnership with Loxea/Toyota and led training of 30+ client trainers
Established strategic partnership with leading tracking provider in East Africa to integrate and scale adoption of our tracking solution with their clients
Model
SELF-EMPLOYED
10.2020 - 12.2021
Featured in 20 luxury brand campaigns, representing high-end fashion, beauty and watches
Development Executive
OCUS
03.2019 - 09.2020
Developed tailored sales strategies for high-value food delivery prospects, e.g., Uber Eats, Getir, and Just Eat
Launched a dedicated luxury business unit to target high-value clients, driving brand positioning
Account Executive
BeesApps
03.2017 - 12.2018
Managed full sales cycle resulting in acquisition of top client (€32K turnover)
Prepared and delivered trainings to executive committees
Engaged C-level stakeholders and successfully negotiated high-value contracts
Business Developer Apprentice
KNS Lease
09.2014 - 06.2017
Prospected and qualified clients to build a high-quality sales pipeline (€35K in annual margin, 115% above target)
Engaged key decision makers and successfully negotiated high-value contracts
Education
Master - Business Development, entrepreneurship and innovative business
Novancia Business School Paris (ESCP Group)
09.2015 - 06.2017
Bachelor - Business Development
Novancia Business School Paris (ESCP Group)
09.2012 - 06.2015
Skills
Salesforce
Hubspot
Involvement & Leadership
Art dealer: scouting local artists, curating and promoting their work to a network of prospective buyers and collectors
Volunteer at Le Secours Populaire: Coordinated food collection and distribution to beneficiaries, ensuring efficient and timely delivery
Timeline
Founder and CEO
GOGO
08.2023 - Current
Channel Partner Sales Coordinator
OPTIMUM AUTOMOTIVE
01.2022 - 07.2023
Model
SELF-EMPLOYED
10.2020 - 12.2021
Development Executive
OCUS
03.2019 - 09.2020
Account Executive
BeesApps
03.2017 - 12.2018
Master - Business Development, entrepreneurship and innovative business