Esther Murugi Nyaga

RESPONSIBILITIES.

• Developed successful strategies and policies, meeting organisational needs and implementing improvements.
• Negotiated and managed high-value contracts, ensuring optimal service provision and cost-efficiency.
• Generated daily operational and sales reports for corrective action or continuous improvement.
• Oversaw comprehensive market research initiatives, informing product development and competitive positioning strategies.
• Built successful business culture focused on performance optimisation and goal attainment.
• Established company targets based on previous performance and predicted forecasts.
• Tracked organizational performance against objectives and revamped strategies to better meet targets.
• Conducted comprehensive competitor analysis to inform strategic decision-making and competitive positioning.
• Developed and maintained strategic alliances with industry partners, expanding market reach and enhancing product offerings.
• Directed successful marketing campaigns, increasing brand visibility and market penetration.
• Oversaw daily operations, maintaining strict adherence to quality standards and regulatory compliance.
• Developed high-performing teams to consistently exceed goals, drive revenue and expand markets.
• Championed corporate social responsibility initiatives, enhancing the company's community engagement and environmental sustainability.
• Facilitated stakeholder meetings to communicate business progress, address concerns, and gather feedback for continuous improvement.
• Pioneered the adoption of agile methodologies, accelerating product development cycles and innovation.
• Monitored competitor activity, adjusting sales tactics to maintain a competitive edge.
• Coordinated with creative teams to ensure timely delivery of high-quality advertising content.
• Analysed market trends to advise clients on optimal advertising strategies, maximising return on investment.
• Provided exceptional after-sales support, addressing any client concerns promptly.
• Prepared detailed sales reports, presenting findings to senior management to inform strategic decisions.
• Delivered solutions to customers based on comprehensive research and needs analyses.
• Pioneered the development of a sustainability strategy, reducing environmental impact and positioning the company as an industry leader in green initiatives.

Responsibilities;

• Elevated new business opportunities, implementing effective networking strategies.
• Established commercial brands through consistent communications, generating increased sales volume.
• Optimized processes, collaborating with upper management to implement innovative technologies.
• Planned, organised and executed promotional events.
• Developed systems and procedures to optimise efficiency and quality.
• Achieved productivity improvements while enhancing quality control operations to reduce overhead.
• Empowered staff members to contribute to continuous improvement, quality and growth of company.Providing the media schedule to the clients for asmooth campaign run
• Developed extensive media contact list with top-tier journalists, bloggers and broadcasters.
• Attended industry conferences to network and boost thought leadership capabilities.
• Organised media events, fundraisers and entertainment to generate media interest.

Responsibilities;

• Supplied clients with samples of previous work as proof of competence.
• Utilised a variety of selling techniques to upsell additional products and services to increase sales revenue.
• Maintained knowledge of marketing space openings to accurately provide information to clients.
• Performed end-to-end management of clients from prospecting to account maintenance, providing consistent, first-class customer care.
• Made outbound calls per day to arrange meetings and build consistent pipeline of opportunities.
• Tracked and reported sales made to management to help with decision making.
• Recommended appropriate sizes and formats for advertising depending on clients' products or services.
• Monitored prices and products of competitors to identify and capitalise on market gaps.
• Created sales contracts, guiding clients through signing process and explaining information in contracts.
• Negotiated pricing and contracts, providing ongoing support and regular follow-ups to ensure satisfaction.
• Sought sales opportunities from new clients and existing relationships, building and maintaining positive working relationships.
• Contacted existing clients to confirm product satisfaction and maintain excellent working relationships.
• Received and reviewed information about clients' products and services to recommend advertising strategy tailored to specific needs.
• Assisted in preparing promotional material to advertise advertising opportunities.
• Delivered varied illustration proofs to clients to choose and approve.
• Answered calls from interested clients, relaying information and answering questions.
• Provided clients with estimates of costs of advertising products to help with planning.
• Stayed current on industry trends, making recommendations to company to provide current and relevant services to clients.

Responsibilities;

• Maintaining coordination and good communication between customers and other departments within the organization.
• Supplied clients with samples of previous work as proof of competence.
• Stayed current on industry trends, making recommendations to the company to provide current and relevant services to clients.
• Utilized a variety of selling techniques to upsell additional products and services to increase sales revenue.
• Performed end-to-end management of clients from prospecting to account maintenance, providing consistent, first-class customer care.
• Maintained knowledge of marketing space openings to accurately provide information to clients.
• Provided clients with estimates of costs of advertising products to help with planning.
• Made outbound calls per day to arrange meetings and build consistent pipeline of opportunities.
• Tracked and reported sales made to management to help with decision making.
• Answered calls from interested clients, relaying information and answering questions.
• Recommended appropriate sizes and formats for advertising depending on clients' products or services.
• Received and reviewed information about clients' products and services to recommend advertising strategy tailored to specific needs.
• Sought sales opportunities from new clients and existing relationships, building and maintaining positive working relationships.
• Assisted in preparing promotional material to advertise advertising opportunities.
• Contacted existing clients to confirm product satisfaction and maintain excellent working relationships.
• Negotiated pricing and contracts, providing ongoing support and regular follow-ups to ensure satisfaction.
• Created sales contracts, guiding clients through signing process and explaining information in contracts.
• Secured and attended client meetings, efficiently negotiating terms, handling objections and closing sales with ease.
• Carried out market research to determine and capitalise on new marketing opportunities.
• Monitored prices and products of competitors to identify and capitalise on market gaps.
• Utilised a variety of selling techniques to upsell additional products and services to increase sales revenue.
• Stayed current on industry trends, making recommendations to company to provide current and relevant services to clients.

Responsibilities;

• Supplied clients with samples of previous work as proof of competence.
• Carried out market research to determine and capitalize on new marketing opportunities.
• Sought sales opportunities from new clients and existing relationships, building and maintaining positive working relationships.
• Created sales contracts, guiding clients through thesigning process and explaining information in contracts.
• Recommended appropriate sizes and formats for advertising depending on clients' products or services.
• Delivered varied illustration proofs to clients to choose and approve.
• Received and reviewed information about clients' products and services to recommend advertising strategy tailored to specific needs.
• Stayed current on industry trends, making recommendations to company to provide current and relevant services to clients.
• Monitored prices and products of competitors to identify and capitalise on market gaps.
• Contacted existing clients to confirm product satisfaction and maintain excellent working relationships.
• Maintained knowledge of marketing space openings to accurately provide information to clients.
• Secured and attended client meetings, efficiently negotiating terms, handling objections and closing sales with ease.
• Tracked and reported sales made to management to help with decision making.
• Performed end-to-end management of clients from prospecting to account maintenance, providing consistent, first-class customer care.
• Answered calls from interested clients, relaying information and answering questions.
• Assisted in preparing promotional material to advertise advertising opportunities.
• Made outbound calls per day to arrange meetings and build consistent pipeline of opportunities.
• Provided clients with estimates of costs of advertising products to help with planning.
• Utilised a variety of selling techniques to upsell additional products and services to increase sales revenue.
• Carried out market research to determine and capitalise on new marketing opportunities.
• Negotiated pricing and contracts, providing ongoing support and regular follow-ups to ensure satisfaction.