Proven success in conceptualizing, developing and writing content that engages readers and builds interest brand. Detail-oriented, perceptive and systematic in reviewing text and updating content.
Overview
10
10
years of professional experience
Work History
Copywriter
Freelance
Paris
11.2023 - Current
Compose effective copy for websites, blogs, email campaigns, social media posts, print materials, radio spots and television commercials.
Develop, optimized and copy-edited marketing content for consumer-facing websites.
Create engaging headlines that capture reader attention quickly.
Analyze customer feedback data to inform messaging strategies.
Conduct primary and secondary research on products and strategies.
Edit existing copy to improve readability while preserving the intended message.
Meet with clients to understand message, brand voice and target audience.
Develop clear call-to-action statements that drive conversions.
Translate complex technical information into concise yet compelling copy.
French Teacher
Académie de Créteil
Créteil
09.2016 - 10.2018
Developed lesson plans and activities that focused on French grammar and literature.
Collaborated with other subject and grade-level teachers to build complementary educational frameworks for students.
Delivered engaging lectures to students in a clear and concise manner.
Communicated regularly with parents about their child's progress in the course.
Promoted safe and clean classroom environment conducive to individualized and small group needs.
Promoted comprehension of written French by compiling and assigning reading materials.
Assigned homework and evaluated student progress through quizzes and tests.
Explored deeper meanings behind texts through lively classroom discussions and challenging essay assignments.
Sourcing Analyst
General Electric
Paris La Défense
11.2013 - 12.2014
Provided support in creating presentations related to sourcing activities for senior management review.
Organized periodic meetings with stakeholders to review sourcing activities and progress.
Evaluated supplier proposals using established criteria such as price point, quality assurance plans, delivery schedules.
Negotiated terms of contract with suppliers in alignment with organizational objectives.
Converted data into graphs and charts, providing insight into business operations and results.
Assisted in developing long-term strategies that will enable efficient procurement processes and reduce costs associated with goods and services acquisition.
Drove standardization of tools and processes to build scalable execution plans with stakeholders.
Collaborated and communicated with various team members, business partners and vendors.
Researched supplier capabilities to ensure they meet company requirements.
Education
Specialised Masters - Procurement
Grenoble Ecole De Management
Grenoble
04-2015
Master of Business - Business And Management
Université Grenoble 2
Grenoble
06-2013
Skills
Deadline Adherence
Team Contribution
Proofreading
Excellent Interpersonal Communications
Brand Messaging
Email Marketing
Languages
French
First Language
English
Advanced (C1)
C1
Wolof
Proficient (C2)
C2
Arabic
Beginner (A1)
A1
Affiliations
Islamic sciences studies to learn Aqidah, Fiqh, Quran memorisation and spirituality.
Write a weekly letter as a volunteer in an association specialising in Islamic Therapy.
My Little Bio
I was born in France and grew up in Senegal, West Africa.
I came back to France for my higher education.
For a year I lived in the UK as an exchange student in Exeter.
For several years now, I have been taking classes in various Islamic sciences.
I volunteered in a non profit organisation to learn therapy and help people with life issues according to Islamic values and principles.
Timeline
Copywriter
Freelance
11.2023 - Current
French Teacher
Académie de Créteil
09.2016 - 10.2018
Sourcing Analyst
General Electric
11.2013 - 12.2014
Specialised Masters - Procurement
Grenoble Ecole De Management
Master of Business - Business And Management
Université Grenoble 2
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