Profil professionnel
Vue d'ensemble
Expérience
Formation
Compétences
Personnalisé
Informations complémentaires
Langues
Chronologie
Generic

Ananya Thakur

Student | Merchandiser specialist | E - Commerce | Retail
Noisy Le Grand

Profil professionnel

Autonome et enthousiaste, mes premières expériences m'ont permis de renforcer mes acquis et d'appréhender les différents outils et techniques de Commercialisation et gestion. En quête de nouveaux challenges, je souhaite rejoindre une organisation à laquelle je pourrais apporter mon dynamisme et mon goût du challenge.

Vue d'ensemble

3
3
years of professional experience

Expérience

Merchandiser

Amala Earth
New Delhi
05.2022 - 07.2024
  • Présentation de l'entreprise: Company - Amala Earth, BC Jindal Group, New Delhi | www.amala.earth
  • Tasked with reducing returns, monitoring and capitalizing on current trends in the business unit
  • Assess market and product value propositions for exploring new opportunities
  • Filling the Gaps in a Category according to customer preferences and market trends
  • Establish a vendor base on favourable commercial terms
  • Strengthen top performers and address non-performers
  • Managing portfolio for brands across category
  • Planning and range selection based on past sales and customer buying patterns
  • Develop the category callout plan on a weekly and monthly basis
  • Collaborate with the marketing team to promote new collections and optimize shopping campaigns
  • Drive the production team for on-time delivery and catalogue management
  • Collaborate with the product team to enhance the website & app UI/UX
  • Oversee a portfolio contributing to 60% of the total GMV
  • Company - Amala Earth, BC Jindal Group, New Delhi | www.amala.earth
  • Achieved a 6% month-on-month growth, surpassing the target by 110% in the last quarter
  • Expanded brands through product range optimization, reducing category returns from 5% to 1%
  • Enhanced brand range architecture with the brand pyramid concept
  • Streamlined the design to catalogue process for efficiency
  • Established a 100K community with a 3% conversion rate
  • Managed a website with close to 60k products and 500+ live brands
  • A vital member of the retail core team involved in the expansion of our business into two new cities

Assistant Merchandiser

Fabnest
New Delhi
09.2021 - 12.2021
  • Collaborated with top marketplaces like Myntra, Amazon, LBB, Ajio, etc
  • Ensured smooth product listing on the company website and partner platforms
  • Formulated creative strategies and ideas for product promotions
  • Researched trends, colors, and styles to guide promotional activities
  • Collection launches and sales campaigns to boost engagement and sales growth
  • Engaged in brand and product development initiatives
  • Orchestrated product sampling for new collections to maintain brand consistency and quality
  • Directed product shoots and content creation for new collections
  • Communicated with vendors and suppliers to facilitate prompt production
  • Followed up regularly with vendors to track production progress
  • Supervised quality checks and ensured accurate inventory management
  • Managed purchase orders and line sheet development for operational efficiency

Merchandising intern

Fabnest
07.2021 - 08.2021
  • Website Merchandising
  • Creating product mix
  • Creating displays for the website
  • Marketplace coordination
  • Social media management
  • Production control

Visual Merchandising intern

KOOVS.COM
02.2021 - 05.2021
  • Core - Vendor Negotiations
  • Inventory Management
  • Buying and Merchandising
  • E-Commerce Operations
  • Business Management
  • Additional: Marketing & Promotions Planning
  • Data Analysis
  • Brand Management
  • Community Building

Formation

Master 2 - Marketing - Luxury

Neoma Business School
Paris
10.2024 -

Bachelors' of Design - fashion Technology

Amity University
Delhi
09.2017 - 01.2021

Compétences

  • Gestion des stocks
  • Implantation de publicités
  • Techniques de commercialisation
  • Planification du merchandising
  • Créativité marketing
  • Négociation avec les fournisseurs
  • Suivi de la performance des ventes
  • Capacités analytiques
  • Stratégie promotionnelle
  • Leadership d'équipe
  • Empathie clientèle
  • Excel avancé
  • Planification d'assortiment
  • Organisation événementielle
  • Google Analytics
  • Élaboration de stratégie marketing
  • Stratégie commerciale

Personnalisé

International English Language Testing System, Band: 7, 02/01/21, 05/31/21

Informations complémentaires

  • Art
  • Arts créatifs
  • Passion pour le Tennis de table
  • Cinéma

Langues

Anglais
Courant
Français
Débutant

Chronologie

Master 2 - Marketing - Luxury

Neoma Business School
10.2024 -

Merchandiser

Amala Earth
05.2022 - 07.2024

Assistant Merchandiser

Fabnest
09.2021 - 12.2021

Merchandising intern

Fabnest
07.2021 - 08.2021

Visual Merchandising intern

KOOVS.COM
02.2021 - 05.2021

Bachelors' of Design - fashion Technology

Amity University
09.2017 - 01.2021

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Ananya ThakurStudent | Merchandiser specialist | E - Commerce | Retail