Summary
Overview
Work History
Education
Skills
Hobbies and Interests
Languages
Timeline
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Amadou Hane

Paris

Summary

Performance-driven digital marketer with a proven track record in e-commerce, media buying, and coaching. I've helped scale brands and individuals across Europe and Africa, with over €2M in client revenue and €1M+ in ad spend managed. Whether it's launching campaigns, optimizing funnels, or leading high-impact coaching sessions, I bring clarity, execution, and results. Actively seeking my next challenge in a fast-paced, impact-driven team.

Overview

6
6
years of professional experience

Work History

Founder & Shopify Seller

Self-employed
Global
01.2019 - Current
  • - Launched multiple profitable stores across UK, Nordics, Germany (DACH), Africa, and now expanding into Eastern Europe.
  • - Specialized in COD models in Africa and Eastern Europe.
  • - Built funnels, designed landing pages and scaled with paid traffic.
  • - Currently preparing the launch of a beauty brand with delegated operations, allowing full focus on strategic growth while remaining hands-on.

Client Success & E-commerce Strategist

Mindeo (Yomi Denzel)
Remote, Dubai
01.2025 - 06.2025
  • - Managed onboarding and success paths for +100 e-commerce students.
  • - Collaborated on strategic content for live coaching sessions.
  • Led live coaching calls covering key topics such as media buying, CRO, website building, and product testing.

E-commerce Coach, Client Success & Closer

Ecommerce Scaling Secrets (ESS)
Remote, Miami, FL
10.2023 - 06.2025
  • - Delivered 200+ 1-to-1 coaching sessions on product research, creative strategy, CRO and aggressive scaling.
  • - Oversaw cumulative student ad spend of EUR1M+ and guided them to surpass EUR2M in total sales.
  • - Built 20+ SOPs (onboarding, media buying frameworks, creative briefs) that streamlined internal processes and significantly
  • - Managed client accounts, ensured retention, and upsold program extensions as part of the closing team (average 5-figure deals).

Media Buyer

Oscar Black Agency
Paris
08.2021 - 08.2022
  • - Ran Facebook/Instagram (Meta), TikTok, Snapchat and Google Ads campaigns for B2B/B2C clients.
  • - Executed advanced Lead Generation strategies across Meta and Google Ads, targeting qualified traffic and maximizing CPL.
  • - Managed ad budgets up to 100KEUR/month and accumulated EUR1M+ in lifetime ad spend.
  • - Built creatives, ran A/B tests and produced strategic ad reports.

Education

Master 2 - Brand Content

EMCD Paris
Paris, France
01.2025

Bachelor - Digital Marketing

EMCD Paris
Paris, France
01.2023

DUT - Gestion des Entreprises

IUT de Vannes
Vannes, France

Baccalauréat ES -

Collège Sacré-Cœur
Senegal

Skills

  • Paid advertising management: Facebook, Instagram, TikTok, Google
  • Lead generation strategies: Advanced segmentation, CPL optimization
  • Client success management: Onboarding, retention, satisfaction tracking
  • Sales and closing techniques: Objection handling, upselling, CRM follow-up
  • E-commerce operations: Shopify, ClickFunnels, conversion tracking
  • Process optimization: SOP creation, workflow automation
  • Product feedback and UX enhancement: Internal team collaboration
  • Tools proficiency: Notion, Canva, Slack, Meta Ads Manager

Hobbies and Interests

Football, Sport Performance, Immersive Travel

Languages

  • French (native)
  • English (fluent)
  • Pulaar (native)
  • Wolof (native)

Timeline

Client Success & E-commerce Strategist

Mindeo (Yomi Denzel)
01.2025 - 06.2025

E-commerce Coach, Client Success & Closer

Ecommerce Scaling Secrets (ESS)
10.2023 - 06.2025

Media Buyer

Oscar Black Agency
08.2021 - 08.2022

Founder & Shopify Seller

Self-employed
01.2019 - Current

Master 2 - Brand Content

EMCD Paris

Bachelor - Digital Marketing

EMCD Paris

DUT - Gestion des Entreprises

IUT de Vannes

Baccalauréat ES -

Collège Sacré-Cœur

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Amadou Hane