Alina Zehetleitner
Burgberg
Summary
Effective Student committed to learning, developing skills in marketing and team contribution. Self-directed and energetic with superior performance in international environments working independently and collaborating with others on group projects.
Overview
6
6
years of professional experience
1
1
Certification
Work History
Working Student Influencer Marketing
TNGE Marketing Agency
07.2025 - 09.2025
- Implementation and development of influencer marketing strategies for beauty & lifestyle brands
- Daily communication and contract negotiations with influencers
- Influencer scouting and selection
- Collaborated with brands to develop tailored content strategies that resonate with target audiences
Working Student in Sports Marketing
Red Bull Germany
08.2024 - 03.2025
- Planned and executed various projects and collaborations with creators, including content productions, campaign activations, and influencer partnerships.
- Project management for various marketing projects and events
- Creation of presentations and team organization
- Parental leave cover in Athlete Management: managing Red Bull athletes, organizing athlete projects and workshops, daily support for athletes, and communication with sports managers and advisors
- Assisted in organizing promotional events to enhance brand visibility and consumer engagement
- Contributed to social media strategy by creating engaging content tailored to target audience preferences
Internship in Event and Athlete Communication
Red Bull Germany
01.2024 - 07.2024
- Supporting the communication of Red Bull athletes and athlete projects
- Development of marketing strategies for events such as the Wings for Life World Run and Red Bull Gameball Royale
- Independent organization of projects, including the 'Under My Wings' Academy by Red Bull, in collaboration with various stakeholders
- Daily press work and team organization
- Project management and coordination between departments: social media marketing, content marketing, and event management
- Coordination of content creator collaborations
Internship in Market & Network Management and Event Management
Tirol Werbung GmbH
07.2022 - 12.2022
- Temporary management of market development in Belgium and Denmark
- Blogger and influencer collaborations
- Organization of marketing events, press events, and B2B events
- Execution of press trips
- Support for various trade fair appearances
Internship in Marketing and PR
RECCO GmbH
10.2019 - 11.2019
Internship in Marketing and PR
Allgäu GmbH
09.2019 - 10.2019
Internship in Editorial Department
Allgäuer Zeitungsverlag
08.2019 - 09.2019
Education
Exchange Semester - Business Management
SKEMA Business School
Paris12.2025
Master Program - Marketing Management & Tourism
MCI Innsbruck
Innsbruck07-2026
Exchange Semester -
Stellenbosch University
South Africa07.2023
Bachelor of Arts - Business Management
MCI Innsbruck
Innsbruck07.2023
Skills
- Influencer marketing
- Content strategies
- Visual storytelling
- Project management
Certification
- LVMH Inside Certificate - November 2025
- Advances Excel -September- December 2025
Languages
English
Advanced (C1)
French
Intermediate (B1)
German
Bilingual or Proficient (C2)
Timeline
Working Student Influencer Marketing
TNGE Marketing Agency
07.2025 - 09.2025
Working Student in Sports Marketing
Red Bull Germany
08.2024 - 03.2025
Internship in Event and Athlete Communication
Red Bull Germany
01.2024 - 07.2024
Internship in Market & Network Management and Event Management
Tirol Werbung GmbH
07.2022 - 12.2022
Internship in Marketing and PR
RECCO GmbH
10.2019 - 11.2019
Internship in Marketing and PR
Allgäu GmbH
09.2019 - 10.2019
Internship in Editorial Department
Allgäuer Zeitungsverlag
08.2019 - 09.2019
Exchange Semester - Business Management
SKEMA Business School
Master Program - Marketing Management & Tourism
MCI Innsbruck
Exchange Semester -
Stellenbosch University
Bachelor of Arts - Business Management
MCI Innsbruck